This movie will play on:
All screenings will take place at
COLLEGE OF THE DESERT | POLLOCK THEATER
43500 Monterey Ave, Palm Desert, CA
The Message is about inspiring Chicano youth in underserved, low-income neighborhoods to make more positive decision making when confronted with challenging life situations.
Born and raised in East Side San Jose, Daniel is a graduate of Santa Clara University with a B.A. in Communication. He has 16+ years either Directing/Producing films as well as being on various production teams in different capacities during that same time span.
“Lowriding in Aztlan” was his biggest success as the film garnered much praise nationally and eventually was distributed nationwide by Code Black Entertainment (now Code Black Films/a division of Lions Gate)
“East Side Hero” his most recent film, debuted in November 2017 to a sold-out house (530+ seats) at the iconic Mexican Heritage Plaza and has given him a platform to create a full-length feature film titled “East Side Hero”, currently in peer-production, something that has never been done before in East Side San Jose.
Daniel’s mission with all his film projects is to encourage people from diverse, low-income backgrounds to strive for success, inspire creativity and promote education through film entertainment, mentorship programs, and community service.
The mission of “East Side Hero” and our projects is to serve as a tool to relate to the lives of low-income at-risk youth in underserved schools and neighborhoods. Our goal is to inspire our targeted youth to have more positive decision making and resolutions to challenging life situations.
– To empower low income at risk youth in urban communities especially those who attend underserved schools
– To disrupt the generational cycle of violence between Latino communities in Northern California
– To show youths that it is possible to break free from the limitations being imposed on their identity from the time they are born.