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Christine Maggiore-Escribano was named Senior Vice President, Client Solutions, NBCUniversal Hispanic Group in July 2012 and previously worked as Vice President of Integrated Marketing Solutions since 2009.
Escribano is responsible for overseeing the development and implementation of strategic marketing initiatives for advertising clients across NBCUniversal, which consists of the Telemundo Network, NBC Universo cable network, Digital, social and mobile. By working with cross-channel and cross-platform sales teams, she creates, develops and executes marketing solutions to drive top-line revenue and operating income growth for NBCUniversal Hispanic Group as a whole, which concurrently provides measurable results for advertising clients.
Owner of marketing and events agency, Paper Planes Collective, Alma works with brands seeking to create experiences that highlight diversity in entertainment and the arts.
Recently, Alma partnered with The National Association of Latino Independent Producers (NALIP) to secure sponsorships for their annual Media Awards, and she was instrumental in producing the nationally televised ALMA Awards, the annual excellence awards of The National Council of La Raza (NCLR), the nation’s largest Hispanic civil rights organization.
Furthermore, she has collaborated with Apple to create Campus MovieFest Mexico, the first and world’s largest student film festival in Mexico.
A native Angeleno and graduate of New Yorks’ Fordham University, Alma serves on the advisory board for Latino Reel, a non-profit championing Latino film at the Sundance Film Festival. Her current projects include a partnership with Chinese film producers promoting the rapidly growing film business in China, as well as producing “Next Up”, an annual event celebrating diverse film and television change makers.
He can be seen in a range of projects that include NBC’s “THE BLACKLIST” & “THE MYSTERIES OF LAURA,” CBS’s “BLUE BLOODS,” and the films “SUGARFIELDS”, “AS GOOD AS DEAD ” and the Sundance Film Festival premiered films “BLUE CAPRICE” & “STOP”.
Cortés studied acting at the renowned William Esper Studio, under Terry Knickerbocker, while he still worked as a Police Officer in New York City. He is the proud father of two boys, a lucky husband and loving owner of an American-Bulldog named “Blue.”
He curates the brand’s ongoing ‘The HORRORphiles’ screening series, as well as its annual Cinco de Miedo (Fifth of Fear) showcase that features cutting-edge horror from Mexico, Latin America, and Spain. Pagán is currently penning a book on the subject entitled “MIEDO: The History of Latin Horror.” He is noted for ending his written correspondence with the offbeat salutation ‘There will be SANGRE!’ He resides in New York City.